Join us for celebrations year-round, featuring your favorite ethnic and specialty items!

Whether we’re welcoming college freshmen to campus, or celebrating different cultures and traditions, we have something for everyone at our stores! Check out these pages to learn more about our activations!

Jewel Jamboree

We’re providing college students with fresh, new meal solutions, plus freebies and games as they start their school year!

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Hatch Chile

Shoppers drive miles to get their hands on hatch chiles, and Jewel-Osco is proud to be a destination where shoppers can pick up chiles! Our hatch roasting events include live roasting, samples, music, giveaways and more!

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Celebrate Hispanic Heritage

From Cinco de Mayo and Día de la Madre, to Fiestas Patrias and Hispanic Heritage Month… we love celebrating the authentic and specialty items that make these celebrations unique! Find out more on upcoming fiestas, and see videos of our past activations!

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Festa Italiana

Jewel-Osco invites you to celebrate Festa Italiana! Experience authentic Italian food and wine samples, live Italian music, and giveaways!

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Sips and Tips

Explore coffee craftsmanship through our Sips and Tips program! We aim to elevate coffee culture and warm up shoppers' hearts with expert insights and deliciously brewed coffee samples all perfectly paired with baked treats!

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Lunar New Year

Jewel-Osco is ringing in the Lunar New Year with food and drink tastings, a lion dance performance, live music and more! It will be a celebration you won't forget!

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FAB Women

Our FAB Women event highlights the dozens of women-owned and women-led businesses on our shelves. This event includes samples, live music, purchase incentives and more!

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Mind Body Planet

Our events are to encourage shoppers to focus on eating right to care for their mind and body, all while getting involved to protect our planet!

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Taste of AAPI

Join us for a celebration of culture and cuisine with our Taste of AAPI (Asian American and Pacific Islander) & Business Expo!

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Black History Every Day

Celebrating Black History year round with events that highlight the local and minority-owned businesses on Jewel-Osco's shelves! These include increased marketing support, product features, tastings, meal solutions, live music, face painting for the kiddos, non-profit donations and more!

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Be Informed On Upcoming Specialty Events Near You!

Whether we’re welcoming college freshmen to campus, or celebrating different cultures and traditions, we have something for everyone at our stores!

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